Last week was another anniversary for me. It has been exactly one year since I said “no” to my last potential copywriting and design client. I know I say this all the time but the moment I stopped doing all of the stuff I didn’t want to do was the moment I started making money.
Let me say that again. Highlight this in your brain, yo.
The moment I stopped doing all the stuff I didn’t want to do was the moment I started making money
So much of this industry is about service (which is totally true) but in reality you also have to know that we are being the MOST of service when we are doing the work that makes us the MOST happy.